Selfridges: Off White by Virgil Abloh

As one of the creative directors who works with Kanye West

 the Chicago-raised designer plays a key role 

in creating tour merchandise, pop-up stores, and West’s shows

Off-White, a streetwear-meets-fashion line that builds on, and expands upon, Pyrex Vision. Pyrex Vision was comprised of third-party merchandise, such as Champion T-shirts, screen-printed with Abloh-designed graphics; Off-White will be a full cut-and-sew line, made in Italy. 

“Streetwear has a one-trick-ponyness to it,” Abloh says. 

“I want to give my point of view and merge street sensibilities in a proper fashion context. I think that if I can merge the two, it’ll make something interesting.”

As seen on Kylie Jenner

@AzariaLaMode

Source: Instagram, style.com